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H E N D R I C K S 2.0
Model, Shoe Designer, and Rap Star Hendricks 2.0,
also known as, Michael Jermaine Henry is notorious
for his timeless physique,' innovative design
mastery, and hit songs like "TakeaPicture," "Get Lit," and "It’sTrue."
Hendricks 2.0 has created a national household
name built on the chiseled backbone of his
modeling career that has evolved over the span of
a decade. His career roadmap is stamped with
major cities such as LA, Atlanta, and Houston which
have been known to promote countless booming
talents. His time spent in these cities, with the
support of modeling management companies such
as Bowie Management, NTA Model Management,
and the Neal Hamil Agency, landed him gigs with
respected brands like Academy Sports & Outdoors, Puma, Versace, Burberry, Vince, Macy’s, Neiman Marcus, M Penner, Abercrombie, and a host of others. He has
worked with world renowned runway and fashion
show producer, Michael Maddox who became
Michael’s mother agent at a pivotal point during his
career. He has also booked several magazines
including his first magazine centerfold, which was a
four-page spread in Basic Magazine. Commercials
including the intro to BET’s Sunday’s Best are also
a part of his long list of successes.
Modeling quickly open the door for other passions
to be revealed such as custom shoe designer, songwriter, and recording artist.
His repertoire expanded exceptionally the moment
he added songwriting to his resume and began
ghostwriting for artist, both Hip-Hop and R&B.
“Working with other artists was cool, but there was
always something inside of me telling me thatI
could do it better myself. ”This poise landed him
the title of recording artist. Michael released his
first single, “Take a Picture,” in 2019, and became
famously known as the first artist to release a
custom shoe and a song in the same day. Michael
followed up with three more singles before
releasing his album, Labor Day on August 30,
2019 in honor of his best friend Kelvin Ray, who
was murdered on October 3, 2018. “When my
best friend was murdered, I made a decision to
fulfill every dream that I ever had. One of those
dreams was to release my own album.” His deeply rooted business background through both life experiences and collegiate studies were the foundation for this ingenious marketing move. Michael created a new platform by merging his craftsmanship for eccentric footwear, and
razor-sharp lyrical abilities to appeal to his growing
audience. Michael says: “To think is to doubt, to
know is to believe.” With this belief system fueling him, there is no limit to where his capabilities
can take him. This is only the beginning for his career and
MOGUL IS ON THE HORIZON!
More about your brand and style HENDRICKS 2.0
Hendricks 2.0 is known for quality and an unwillingness to conform. The entire style is all about loving the skin that you're in and being confident in whatever you're wearing. When you look good, you tend to feel good.
More about your shoes HENDRICKS 2.0
Every part of the design has a personal connect to me. Starting with the gold bottoms, when it comes to precious metals, gold is my favorite. After visiting Versailles and seeing everything covered in gold, I feel in love with it even more, and if this world were mine, I'd literally pave the streets in gold. Now, the leopard pony hair has a connection that's a lot closer to my home state of Texas. I like to consider myself "a little bit country" and "a little bit rock n roll". This always reminds me of my childhood when my grandma would take us horseback riding. The red laces are to add an additional flare to what is already an amazing design, plus, it's one of my favorite colors to wear. Last but not least, on the inside of the tongue, you'll find the image from my debut single, "Take a Picture" which connects this shoe to hip-hop history forever. No artist has ever release a shoe and a song in the same day so, when you purchase this limited-edition sneaker, you're purchasing a piece of history.